SEO · AEO · GEO · AI Search Strategist
Turn your website content into clear, useful, structured information that search and answer systems can understand more effectively.
Structure content so search engines, answer engines, and AI systems can understand and extract clear answers from your website.
Turn your website content into clear, useful, structured information that search and answer systems can understand more effectively.
What's included
How it works
Understand your business, audience, market, competitors, and current search visibility.
Analyze search demand, competitors, content gaps, keywords, entities, and AI-search opportunities.
Build an SEO + content + AEO/GEO strategy aligned with your business goals.
Improve your website structure, content, internal linking, topical coverage, and search signals.
Track visibility, rankings, organic traffic, conversions, and emerging AI-search signals.
Continuously refine the strategy based on data, search behavior, and changes in the search ecosystem.
Core specialisms
Core areas of expertise:
SEO Strategy
Technical & On-Page SEO
Keyword & Search Intent Research
Local SEO
Content Strategy
Topical Authority
AEO
GEO
AI Search Optimization
AI Search Visibility Research
Internal Linking & Content Architecture
Search Visibility Analysis
Industries
Businesses I help build search visibility for.
FAQ
Clear answers about SEO, AEO, GEO and AI Search optimization.
AI Search Optimization focuses on improving how clearly and effectively a brand’s content can be discovered, understood, and potentially surfaced within AI-powered search experiences.
Yes. Strong SEO fundamentals remain important because AI-powered search systems still need reliable, relevant, and understandable information.
GEO stands for Generative Engine Optimization. It focuses on improving content and brand visibility within generative search experiences.
AEO stands for Answer Engine Optimization. It focuses on structuring content so answer engines and search systems can understand and provide direct answers.
Yes. Local SEO is one of the key areas of my work, particularly for service-based businesses.
Yes. Content strategy can include keyword research, search intent analysis, topical authority, content planning, optimization, and internal linking.
Yes. A search visibility audit can identify technical, content, local SEO, and AI-search opportunities.
Turn your website content into clear, useful, structured information that search and answer systems can understand more effectively.